Threatened With Antitrust Suit, 3M Abandons Sticky Notes Deal

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WASHINGTON (CNN) — 3M Company has abandoned its plan to acquire a competitor who sells labels and sticky notes after the government said it would fight the proposed merger, the Justice Department announced Tuesday.

The Justice Department said the 3M agreement with Avery Dennison Corp. would have left Avery without its brand or the sales and distribution system necessary to compete effectively in the sticky notes market.

“We welcome the companies’ decision to abandon this deal, which raised competitive concerns in the sale of labels and sticky notes,” said Joseph Wayland, acting assistant attorney general in charge of the Antitrust Division.

The Justice Department investigation found that 3M and Avery have dominated in certain office products for many years. Avery was tops in labels and 3M was ahead in sticky notes sold under its Post-it brand.

Justice officials said the competitive battle between the two companies for labels and sticky notes saved customers millions of dollars.

By Terry Frieden – CNN Justice Producer

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