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Social Media Giving Day

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ST. LOUIS, MO (KTVI) - It's not yet a Hallmark Holiday, but maybe someday it will be. Monday is the first ever social media giving day. It's the brainchild of Saint Louis entrepreneur Chris Sommers who started a site called Givver.com.

The website and app helps non-profits, schools and political campaigns to leverage the fundraising power of social media.

More: Givver.com