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McDonald’s To Offer Sustainable Filet-O-Fish

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(KTVI) – McDonalds is going green.  They are becoming one of the first fast food chains to offer a menu item made from sustainable meat.  The Alaskan Pollock used in Filet-O-Fish sandwiches will come from suppliers who practice sustainable fishing.

According to the Christian Science Monitor the fish are certified under the blue ecolabel from the  Marine Stewardship Council.

Wal-Mart and Whole Foods already sell the fish offered by the label.  The label gets paid by a royalty fee based from the sales from the fish.

The Filet-o-fish and the new menu item “Fish McBites” will be available for a limiited time in February.
 

More:  CSMonitor.com