Cinderella Project prom dresses

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(KTVI) – Prom season will begin soon, but many students cannot afford a prom dress. Amber Westerson, from CBL Malls, talks with Margie Ellisor and Tim Ezell about the Metro St. Louis Cinderella Project, that helps match dresses with girls.

It’s a program of the Community Council of St. Charles County. They collect new and gently used formal dresses to provide to girls in need for their proms.

The Cinderella Project encourages young girls experiencing financial or other crisis by providing them a free prom dress. Students are referred to the program by their high school counselors.

In 2013, 165 girls from more than 40 St. Louis area high schools received free prom dresses through the Cinderella Project.

Dresses remaining after the referral program are sold to the public March 1-10 at Mid Rivers Mall at the Cinderella Boutique located on the mall’s lower level near Sears.

Long dresses are priced at $39and short dresses are $29. All proceeds support the Cinderella Project and the Community Council’s other programs addressing homelessness and hunger in the region.

Dresses will be collected throughout February at the following area locations: CBL Mall's Customer Services Desks at Mid Rivers Mall, South County Center and West County Center.  All locations of West Oak Cleaners, One Night Stand Dress Rental in Manchester, MO, and Innsbrook Resort. For a complete listing of collection site locations visit

In addition to dresses and gowns the Project is also seeking salon services and accessories.

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