Proposed NFL stadium in St. Louis secures naming rights deal
ST. LOUIS (AP) _ The proposed riverfront NFL stadium in St. Louis has a naming rights deal worth $158 million.
National Car Rental has reached a 20-year agreement with the St. Louis Regional Sports Authority for what will become “National Car Rental Field.” Officials with the stadium task force and National told The Associated Press about the deal on Tuesday.
The St. Louis-based company will pay $6.5 million in the first year, with a 2 percent annual inflation escalator every year after that. But the stadium is no sure thing and wouldn’t open until 2019 at the earliest.
The deal also hinges on St. Louis actually having a team when the facility opens. That’s no certainty as Rams owner Stan Kroenke is seeking to move to Los Angeles. A league decision on relocation isn’t expected until early next year at the earliest.