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Busch beer gets new look and spokesman

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ST. LOUIS, MO (KTVI) – Busch beer is getting a new look. The iconic beer is getting a new can and spokesman.

Busch Beer was introduced in 1955 as Busch Bavarian Beer. The brand name was changed in 1979 to Busch Beer. At a slightly lower price point than flagship brand Budweiser, it serves as Anheuser-Busch’s second most popular brand.