ST. LOUIS, MO (KTVI) – A serious PSA addressing heroin addiction will air in the Super Bowl this weekend. The National Council on Alcoholism and Drug Abuse bought the 60-second spot, according to the St. Louis Post-Dispatch. It should air sometime just after halftime.
It is the work of a few St. Louisans. The ad’s ad’s creator, Mark Schupp of Schupp Consulting and the director, Scott Ferguson live in the gateway city.