St. Louis start-up is all in on virtual reality

News
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

ST. LOUIS – Joe Mason has always been intrigued by science and technology.

So, it made sense that the St. Louis entrepreneur stepped into the virtual world with his Turnabout 3-D virtual reality.

“It`s hard to communicate how intense the experience is unless you do it but it is literally like you`re there,” says Joe Mason, Co-founder Turnabout 3-D.

In downtown St. Louis, Turnabout 3-D spent a two-year process from concept to completed virtual world environment.

This reporter tried a demo of one of their two camera units which are composed of 18 cameras capturing it all.

“Many people say the exact same thing it`s the beginning of a new chapter for media how people will experience things,’ says Mason.  ‘They want to travel some place they`ll put their VR headset on and they can experience it and pick it up in virtual reality.”

The St. Louis based business has figured out how to give a virtual sense of touch or Superman mode, peering into a part or product.

“So, we have two now and using 4K cameras,’ says Mason.  ‘A 4K is typically what they shoot a film with so we have 18 of them in a spherical configuration.  So, you can imagine it`s a lot of power consumption and data.”

For Mason, immersing businesses and employees into other locations and virtual worlds, well the VR 360 sky is the limit.

“What businesses can do is say, they have a prospect in Italy,’ explains Mason.  ‘You can mail the flat cardboard viewer, they open it up assemble it, download the app and wah-la they`re in 3D 360 space.  It`s pretty amazing.”

About FOX 2 News

FOX 2 and KPLR 11 in St. Louis cover the news in Missouri and Illinois. There are over 68 hours of live news and local programming on-air each week. Our website and live video streams operate 24/7. Download our apps for alerts and follow us on social media for updates in your feed.

President Harry Truman said: “It is amazing what you can accomplish if you do not care who gets the credit.” That spirit is alive and well at Fox 2. Our teamwork is on display each and every day.

Our news slogan is: “Coverage You Can Count On.” We quite frankly are too busy to worry about who gets the credit. Our main concern is serving the viewer.

We go where the stories take us. Whether it be Washington, D.C when a Belleville man opened fire during a congressional baseball game practice or to Puerto Rico where local Ameren crews restored power after more than 5 months in the dark.

Coverage You Can Count On means “Waking up your Day” with our top-rated morning show. From 4:00 am-10:00 am we are leading the way with breaking news. But our early morning crew also knows how to have some fun! Our strong commitment to the communities we serve is highlighted with our Friday neighborhood shows.

Our investigative unit consists of three reporters. Elliott Davis focuses on government waste, Chris Hayes is our investigative reporter, and Mike Colombo is our consumer reporter. They work in unison with the news department by sharing resources and ideas.

We continue to cover breaking news aggressively and relied on our seasoned journalists to make a difference with the stories we covered. The shooting of Arnold Police Officer Ryan O’Connor is just one example of that. Jasmine Huda was the only reporter who had exclusive access to the O’Connor family during his amazing rehabilitation in Colorado.

Last, but certainly not least, FOX 2 and KPLR 11 are committed to covering local politics. We host debates among candidates and have the most extensive presidential election coverage. Our commitment to politics isn’t just during an election year. We produce two political shows that air every weekend.

Popular

Latest News

More News