(KTVI) – Will the king of beers be crowned the kind of commercials this Superbowl Sunday? We’ll let you decide.
A-B Inbev’s tearjerker commercial about a Clydesdale and his trainer topped USA Today’s ad meter last year.
This year, A-B taps a new ad campaign for Bud Light and Budweiser. The brewery purchased three and a half minutes of airtime. That’s a minute less than last year.
Each 30 second spot costs $4 million.